Are you struggling to promote your event? Follow Samantha Russell’s formula for a GREAT social media post to promote your event.
- Start by talking about a problem your audience has.
- Offer some quick wins that they get just from reading the post.
- Then you should mention your event. Say something like “We are going to talk more about this in X event. ”
- Have people comment one word related to your event. Say “Comment X and I’ll send you the link to join us! ”
This last step encourages comments on your post and boosts engagement, telling the algorithm to show your post to more people.
Learn how to transform your event strategy with this on-demand workshop.